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If you knew how many days you had left with your kids, would you live differently?
That’s the question Brian Gubernick dropped on us, and it hit hard.
On this episode, we dove deep into how the math...
  “What’s the split?”
“Do they cap?”
“What kind of tech do they offer?”
“Is there a better cut than I’m getting now?”
And hey, fair questions. But here’s the harsh truth:
Your commission split isn’t...
 Let’s be honest real estate rarely gives you a moment to breathe.
Deals fall apart at 10 p.m.
Buyers ghost without warning.
Your phone buzzes during dinner.
Your calendar is packed but your GCI isn’...
 Let’s talk about something everyone in real estate is whispering about and some are downright panicking over: AI.
It’s not just a Silicon Valley buzzword anymore.
It’s here.
It’s powerful.
And it’s ...
 If you’ve been in real estate for more than five minutes, you’ve already seen it:
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A buyer ghosts after a weekend of showings
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A dream listing slips to another agent
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A deal unravels the ...
Let’s be real for a second.
You can post on social media all day, drop hearts in group chats, and reply to every “Looking for a realtor in Boise” comment with your best headshot…
But if you’re still...
Let’s clear something up:
If your pipeline feels empty right now, it’s probably not because of “the market.”
It’s because you’re still relying on one way to generate business.
And if that one source...
Let’s address the elephant in the real estate room:
Agents love to say “cold calling is dead.”
They say it right before they post on Instagram for the 5th time that week… and right before their pipel...
Something’s happening in the real estate market something big. And no, it’s not just another seasonal bump.
After months of sluggish buyer activity and headline fatigue over interest rates, we're now...
 Something’s shifting in the housing market and if you’re a real estate agent in Treasure Valley or anywhere in Idaho, you’ve probably felt it already.
Listings that used to fly off the market in day...
Most agents aren’t struggling because they lack talent, leads, or even effort.
They’re stuck because they can’t stay consistent.
In our recent interview with real estate leader Scott Moran, he broke...
There’s a difference between working in real estate and becoming a true professional. In our recent sit-down with Jeff Glover, one of the most respected voices in the industry, we unpacked exactly wha...
