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Farming to Fortune: Sandra Rathe’s Billion-Dollar Real Estate Strategy Jul 16, 2025

From CPA to Powerhouse Agent
Sandra Rathe didn’t start in real estate—she started in accounting. But her transition from a corporate CPA to one of the top 0.1% of Keller Williams agents with over $1B ...

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AI Isn't Taking Your Job—Your Inaction Is Jul 16, 2025

Let’s kill the fear narrative: AI isn’t the enemy of real estate agents. Inaction is. The agents losing ground aren’t being replaced by robots—they’re being replaced by other agents who know how to le...

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Why 47% of Listings Were Pulled—and Why It's On You Jul 16, 2025

According to Realtor.com, delistings surged 47%. The media blames “market uncertainty”—but let’s get real. The deeper problem? Agents who lack the skill to educate and guide sellers in this new market...

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Why Most Agents Fail—and How to Rise Above the Noise Jul 16, 2025

 In today’s market, the difference between thriving and surviving comes down to one word: resilience. Every morning you wake up in real estate, you’re unemployed. Your future paycheck depends on what ...

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Monkey See, Monkey Do — Why So Many Agents Rely on Social Media Jul 15, 2025

Real estate attracts a certain kind of person—driven, competitive, and often, naturally social. So, it’s no surprise that many agents are drawn to platforms that allow them to market themselves in a w...

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The Productivity Rule That Beats 80/20 Every Time Jul 08, 2025

The Truth About the 80/20 Rule

In business—and especially in real estate—we’ve all heard of the Pareto Principle or the 80/20 rule. It’s the idea that 80% of your results come from just 20% of your e...

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Mastering Mindset, Market, and Skill in Today’s Real Estate Game Jun 27, 2025

Let me be blunt: if you're not winning right now, it's probably not the market—it's you.

I’ve watched agents thrive in the exact same conditions where others struggle, and the difference comes down t...

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Mastering the Voice in Your Head: Real Estate Success Starts Within Jun 16, 2025

Want to do more deals? It’s not about better leads or smoother scripts.
It’s about mastering the voice in your head.

In a powerful conversation with entrepreneur and real estate leader Adam Hergenrot...

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Mindset Is the Real Bottleneck (Not Skillset or Systems) Jun 04, 2025

Most people think growth starts with skillset. Others think it’s all about systems.

But after coaching thousands of agents and entrepreneurs, one thing is clear:

Mindset is almost always the real bo...

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Not All Clients Want More Money: Understanding Seller Motivations Mar 04, 2025

In real estate, it’s easy to assume that every seller's goal is to get the highest possible price for their home. But the reality is that not all clients prioritize money over other factors like conve...

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Stop Being Replaceable: The Key to Standing Out as an Agent Feb 11, 2025

In an industry flooded with agents offering the same service, using the same scripts, and presenting the same options, the real question is: What makes you different? If the answer isn’t clear, you ma...

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The Power of Story: How Mindset Shapes Your Success Nov 19, 2024

When it comes to success in any field, particularly real estate, there’s one undeniable truth: the stories we tell ourselves shape our future. Whether you’re navigating tough conversations, battling s...

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